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Why Choose Panasonic?

We're glad you asked. When it comes to electronics, we know you have a lot of choices out there. Yet every year, millions of people choose Panasonic over all the other brands. Here's why:

Quality products, pure and simple.
We built our reputation by building products that last. Our dedication to quality, innovation and value reveals itself in everything we make. That old DVD player in the den that just won't die? Probably a Panasonic.

We'll be here tomorrow.
We've been here for over forty years*, and we'll continue to innovate well into the future. When you buy Panasonic today, rest assured we'll be there to support you tomorrow. And the day after that.
* Our roots actually go way back to 1918, but that's a longer story.

Our products play nice together.
We make so many different kinds of products, it usually surprises people. But what's really great is how they all work so well together. For example, many have an SD memory card slot, so you can swap music, photos, video and more with a card about the size of a postage stamp.

We make products people want.
Our products don't just come out of some R&D lab (though we do plenty of R&D.) We ask people like you about your needs and wants. We listen. Then we build from there. So we end up with products and features that actually help you get more out of your life. We believe in this approach so much, we even changed our logo! (Go ahead, check it out.)

Put another way, we didn't become one of the world's leading electronics brands by accident. Millions of happy Panasonic owners can't be wrong!